Client Profile
ICE Switzerland is a contemporary jewelry and accessories brand offering a curated collection of modern, stylish pieces for fashion-conscious consumers.
Challenge
Create an elegant and user-friendly digital platform that showcases their jewelry and accessories collection while providing an engaging shopping experience for their target audience.
Our Solution
UI/UX Design
- Designed minimalist, fashion-forward interface
- Created dynamic product gallery system
- Implemented size guide visualization
- Built jewelry collection categorization
- Developed wishlist functionality
- Created mobile-first shopping experience
- Designed gift-finder interface
- Built material and care information display
- Implemented color/material variants system
- Created seasonal collection showcase
Website Development
- Built custom WordPress e-commerce platform
- Implemented secure payment gateway
- Created product management system
- Developed inventory tracking
- Built order management system
- Integrated Swiss Post shipping
- Created gift card functionality
- Implemented wish list system
- Built newsletter integration
- Developed order tracking system
Digital Advertising
- Created fashion-focused ad campaigns
- Implemented social media strategy
- Developed seasonal promotions
- Instagram shopping integration
- Influencer campaign tracking
- Email marketing automation
- Fashion event promotion
- New collection launches
- Loyalty program promotion
- Gift guide campaigns
Results
- 90% increase in online sales
- 55% improvement in mobile conversions
- 45% higher average order value
- 70% increase in return customers
- 65% growth in social media engagement
- 85% positive customer feedback
Technologies
- Frontend: Custom WordPress + WooCommerce
- Payment: Stripe, PayPal
- Analytics: Google Analytics 4
- Email Marketing: Mailchimp
- Social: Instagram Shop Integration
- CRM: Custom solution
Timeline
3-month development with ongoing optimization and support
Here is the link of the website https://ice-switzerland.com/
